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Ray Lansigan

Ray Lansigan

Head of Strategy, Publicis Digital Experience

Ray is a commercial futurist, who finds new sources of growth at the intersection of economic, cultural, and technological trends. With a penchant for growth and varied background of experiences, he seeks to push the efficient frontier for business, the consumer, and the ecosystems around them.


Ray’s remit is to lead Strategy for Publicis Digital Experience – the digital pillar of Publicis Groupe, inclusive of Digitas, Razorfish, along with Commerce, CRM, and Production capabilities. He has a dual mandate of grooming the growth posture of the agencies through capability, organizational, and corporate development, as well as guiding clients to realize their own growth potential. His growth thesis is: Content-to-Commerce, an enterprise initiative accelerated by Artificial Intelligence.


In addition to his agency side roles, he draws from a diverse portfolio of experience ranging from management consulting, marketing, we well as Board work in academia and real-estate. A classically trained economist with degrees from Columbia University and Cornell University, he combines empiricism with experience to provide a unique perspective to the field of marketing.

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